Privacy policy

Privacy Policy

Last updated: June 18, 2026

SOUL operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience.

SOUL is powered by Shopify, which enables us to provide our online store and services to you.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit our website, use our services, make a purchase, or otherwise communicate with us.

By using or accessing our website and services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you.

Depending on how you interact with our website and services, we may collect the following types of personal information:

Contact details, including your name, email address, phone number, billing address, and shipping address.

Order and transaction information, including the products you view, add to cart, purchase, return, exchange, or cancel.

Payment-related information, including payment method, payment confirmation, and transaction details. Please note that payment processing is handled by third-party payment providers and Shopify.

Account information, including your username, password, preferences, and settings if you create an account.

Communications with us, including information you provide when contacting customer support.

Device and usage information, including your IP address, browser type, device information, cookies, and how you interact with our website.

How We Collect Personal Information

We may collect personal information from the following sources:

Directly from you when you place an order, create an account, contact us, or provide your information through our website.

Automatically when you use our website, including through cookies and similar technologies.

From Shopify and service providers who help us operate our store, process payments, fulfill orders, deliver products, provide customer support, and improve our services.

From marketing, analytics, or advertising partners where applicable.

How We Use Your Personal Information

We use your personal information for the following purposes:

To process and fulfill your orders.

To arrange shipping and delivery.

To process payments, refunds, returns, and exchanges.

To create and manage your customer account.

To communicate with you about your orders, inquiries, or customer support requests.

To improve our website, products, customer experience, and services.

To send marketing and promotional communications, where permitted by law or where you have agreed to receive them.

To show relevant advertising and measure the performance of our marketing campaigns.

To detect, prevent, and investigate fraud, security issues, or unauthorized activity.

To comply with applicable laws, regulations, legal obligations, or valid legal requests.

Marketing and Advertising

We may use your personal information to send you marketing communications by email, SMS, or other available channels, where permitted by applicable law.

You can opt out of receiving promotional emails at any time by using the unsubscribe link included in our emails. Even if you opt out of marketing communications, we may still send you non-promotional messages related to your orders, account, or customer service inquiries.

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to operate the store, remember your preferences, analyze website performance, improve the shopping experience, and support marketing and advertising activities.

You may be able to manage or disable cookies through your browser settings. Please note that disabling cookies may affect certain features of our website.

How We Share Personal Information

We may share your personal information with trusted third parties where necessary to operate our business and provide our services, including:

Shopify, which hosts and powers our online store.

Payment processors and financial service providers.

Shipping, delivery, and fulfillment partners.

Customer support providers.

Marketing, advertising, and analytics partners.

IT, hosting, cloud storage, and security service providers.

Professional advisers where necessary.

Government authorities, regulators, or law enforcement where required by law.

We may also disclose personal information in connection with a business transaction, such as a merger, acquisition, restructuring, or sale of business assets.

Relationship with Shopify

Our store is powered by Shopify. Shopify may collect and process personal information about your access to and use of our store in order to provide, support, and improve the services.

Information you submit through our store may be shared with Shopify and with third-party service providers that may be located in countries other than where you live.

To learn more about how Shopify handles personal information, you can visit Shopify’s Consumer Privacy Policy at:
https://privacy.shopify.com/en

Third-Party Websites and Links

Our website may include links to third-party websites or platforms. We are not responsible for the privacy, security, or content of websites that we do not own or control.

If you visit a third-party website, you should review its privacy policy and terms before providing any personal information.

Children’s Privacy

Our website and services are not intended for children. We do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you believe that a child has provided us with personal information, please contact us so we can take appropriate action.

Security and Retention

We take reasonable measures to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

We retain personal information for as long as necessary to provide our services, maintain business records, comply with legal obligations, resolve disputes, prevent fraud, and enforce our policies.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information, including:

The right to request access to the personal information we hold about you.

The right to request correction of inaccurate information.

The right to request deletion of your personal information.

The right to request a copy of your personal information.

The right to object to or restrict certain processing activities.

The right to opt out of marketing communications.

These rights may be subject to limitations under applicable law. We may need to verify your identity before processing your request.

International Transfers

Your personal information may be transferred, stored, or processed outside the country where you live, including in countries where Shopify, service providers, or business partners operate.

Where required by applicable law, we rely on recognized safeguards and transfer mechanisms for international data transfers.

European Union and United Kingdom Users

If you are located in the European Economic Area or the United Kingdom, you may have additional rights under applicable data protection laws, including the right to access, correct, delete, restrict, or object to the processing of your personal information, and the right to data portability.

Where required, we will rely on appropriate legal bases for processing your personal information, such as performance of a contract, consent, legitimate interests, compliance with legal obligations, or other lawful bases under applicable law.

Complaints

If you have a complaint about how we handle your personal information, please contact us using the details below.

Depending on where you live, you may also have the right to contact your local data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, legal requirements, or operational needs.

When we update this Privacy Policy, we will revise the “Last updated” date at the top of this page.

Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any of your rights, you can contact us at:

SOUL
Email: rouhdubaiii@gmail.com
United Arab Emirates